Entrepreneurship
Crisp Chilli – Dublin Streetwear Brand
Co-founded and launched a student-led streetwear brand focused on premium materials, clean design, and community-first fashion.
Tech Stack
E-CommerceBrandingSocial Media MarketingProduct Design
About This Project
Crisp Chilli is a clothing brand I co-founded in Dublin to fill a gap in the Irish streetwear market. We started with a vision to build something our community would be proud to wear—comfortable, stylish apparel that reflects real student life. I’ve been involved in everything from design and supplier sourcing to website development and marketing. Our first drops included oversized hoodies and joggers made from 100% soft cotton.
**What sets Crisp Chilli apart:**
- Student-founded and run, built around community.
- Premium quality and oversized fits.
- Strong social media presence with local events and campaigns.
**Key Milestones:**
- Launched [crispchilli.com](https://crispchilli.com) with integrated Shopify store.
- Hosted sold-out event at The Hyde Rooftop Bar.
- Built a growing Instagram community at [@crispchilli](https://instagram.com/crispchilli).
- 100+ products sold in first drop.
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